Marketing

Discover 5 effective marketing strategies for small businesses to increase sales

Hoc Tai

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Table of Contents

Online Marketing is becoming the key for small businesses to compete in a challenging market. With limited budget and resources, how can you stand out and grow sustainably? In this article, GTG CRM will share 5 essential Online Marketing strategies, helping small businesses optimize costs, attract customers and increase sales.

Why do small businesses need breakthrough Digital Marketing?

According to Google Consumer Insights (2025), more than 70% of Vietnamese consumers search for information online before making a purchase, which is why Online Marketing is important. However, many small businesses struggle for a number of reasons:

  • Limited budget: High advertising costs but low efficiency
  • Lack of expertise: No team to manage complex campaigns
  • Fierce competition: Big brands dominate the market

5 essential Digital Marketing strategies with GTG CRM

In an era where consumers have hundreds of options with just a swipe of the screen, it is no longer a matter of luck for small businesses to stand out and attract the right customers. Below are 5 Online Marketing strategies that you can completely implement step by step in a systematic and easy way with the support of GTG CRM:

2.1. Strategy 1: Leverage the Power of SEO-Friendly Landing Pages

An SEO-optimized landing page not only attracts customers but also increases conversion rates. According to statistics, more than 60% of Vietnamese users access the internet via mobile phones (Source: We Are Social, 2025), so the landing page needs to be mobile-friendly. With the Landing Page Builder solution from GTG CRM, you can:

Create a professional landing page in just a few minutes with available templates

Just enter a simple command, the system will provide suitable templates

Just enter a simple command, the system will provide suitable templates

AI optimizes keywords, titles and meta descriptions according to SEO standards

Automatically suggest keywords, titles and standard meta descriptions

Automatically suggest keywords, titles and standard meta descriptions

Responsive interface design, fast loading, enhances user experience

Friendly interface, full of necessary features for promotion

User-friendly interface, full of necessary features for promotion

Strategy 2: Mass production of content in a flash with the help of AI

Impressive and quality content is the key to attracting and retaining customers. AI from GTG CRM helps you:

Write ads or social media posts in seconds

AI writes posts according to the commands you enter

AI writes posts according to the commands you enter

Create content suitable for each platform (Facebook, LinkedIn, Youtube) with attractive titles and CTAs suggested by AI

AI helps you create content that is suitable for the LinkedIn platform

AI helps you create content that is suitable for the LinkedIn platform

Strategy 3: Multi-channel advertising to optimize ROI

Running ads on multiple platforms like Facebook, LinkedIn, and Google is often time-consuming and difficult to measure. GTG CRM's Multi-Channel Advertising feature helps you:

  • Integrate multi-channel advertising on one platform and track real-time performance
  • Easily select target audiences, ad placements, and allocate budgets to optimize ROI
  • No more wasting time on keyword research because GTG CRM's AI suggests suitable keywords, titles, and SEO-standard meta descriptions
Connect advertising accounts from social media channels easily

Connect advertising accounts from social media channels easily

Strategy 4: Nurture customers with automated emails

Taking care of customers after the initial interaction is the key to building loyalty and maintaining your position in the hearts of customers. GTG CRM's Automation Workflow will help you:

  • Set up an automated email process
  • Send welcome, thank you, or appointment reminder emails automatically
  • Increase customer retention rates
Create Email from available templates from GTG CRM's library

Create Email from available templates from GTG CRM's library

Strategy 5: Build a sustainable community on social networks meeting

Gen Z and Gen Alpha are the audiences who love brands with strong communities and close content, GTG CRM will help you do that

  • Manage and post on multiple platforms (Facebook, Linkedin, Youtube) from one interface
  • AI generates content quickly with countless ideas focusing on brand stories (protecting the environment, supporting the community)
  • Interaction rate reports help you analyze and come up with suitable strategies
Easily manage posts on all platforms

Easily manage posts on all platforms

Conclusion

Increasing sales for small businesses is no longer difficult with GTG CRM - a comprehensive Marketing platform integrated with AI that helps you create content, manage multi-channel advertising, automated Email Marketing, SEO-standard Landing Pages and more easily at a reasonable cost.

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