Vietnam's e-commerce market is developing at a rapid pace, reaching $16.2 billion in 2023 and expected to grow 20% annually. In this highly competitive environment, sellers not only need to make sales but also must effectively manage the entire process from inventory management, product promotion, order processing, to customer service and tax compliance.
In reality, the majority of Vietnamese e-commerce sellers are using 5 to 7 different tools to operate: Shopee Seller Center for orders, GHN Dashboard for shipping, Excel for inventory management, MISA for electronic invoicing, Canva for image design, and many other tools. Constantly switching between these tools not only wastes time but also easily leads to errors and loss of important information.
So is there a solution that helps sellers manage all e-commerce activities in a single system, thereby saving costs, increasing efficiency, and focusing on business development?
The Current Situation Vietnamese E-commerce Sellers Are Facing
To better understand the challenges sellers are facing, we need to look at the big picture of the current e-commerce operation process.
The complexity of using multiple disconnected tools
A typical working day for an e-commerce seller usually starts by opening 5 or more browser tabs simultaneously: Shopee Seller Center to check orders, Lazada Seller Center to update products, GHN Dashboard to check shipping status, Excel files to manage inventory, and MISA software or EasyInvoice to issue electronic invoices. Constantly switching between these tools not only causes distraction but also seriously reduces work productivity.
Wasting time with repetitive tasks that create no value
According to surveys, e-commerce sellers spend an average of 3 hours per day just performing data copying tasks: copying order information from Shopee to shipping software, manually updating inventory when new orders arrive, re-entering customer information to issue invoices. These are tasks that could be completely automated, but due to lack of integrated tools, sellers still have to do them manually every day.
Continuous errors due to manual data entry
When data has to be entered by hand multiple times into different systems, the risk of errors is unavoidable. Sending packages to wrong addresses, updating incorrect inventory quantities, forgetting to issue electronic invoices for completed orders are common mistakes. Each such small error can lead to complaints from customers, lost ratings on the platform, or even penalties for tax law violations.
Oversell issues and loss of credibility
Because inventory is not automatically synchronized between platforms, sellers often fall into overselling situations: a product is sold out on Shopee but still shows as in stock on Lazada and TikTok Shop because it wasn't updated in time. The result is having to cancel orders, refund customers, lose seller points, and lose customer trust.
Pressure to comply with electronic invoicing requirements
Businesses and self-employed individuals with annual revenue exceeding 1 billion dong, or selling assets requiring property ownership or usage rights registration, must use electronic invoices with tax authority codes or electronic invoices generated from cash registers with data connection to tax authorities (Decree 254/2026/NĐ-CP, Article 6, Section 1, Point d, effective from 01/07/2026; Decree 68/2026/NĐ-CP, Article 8, Section 5, amended by Decree 141/2026/NĐ-CP). Some cases do not require electronic invoices, such as income from real estate rental, lottery agency, insurance, or multi-level sales where the business has already withheld tax (Decree 254/2026/NĐ-CP, Article 7). Businesses and self-employed individuals with annual revenue of 1 billion dong or less, meeting conditions and having the need, can register to use electronic invoices (Decree 68/2026/NĐ-CP, Article 8, Section 5, Point b, amended by Decree 141/2026/NĐ-CP). For direct sales of goods and services to consumers (retail, excluding cars, motorcycles, and other motor vehicles; dining; restaurants; hotels and other activities mentioned in the documents), Decree 254/2026/NĐ-CP, Article 6, Section 1, Point c requires electronic invoices from cash registers. Please ask your accountant whether your case requires electronic invoices. For most e-commerce sellers, issuing electronic invoices in compliance with regulations remains a major challenge due to lack of legal knowledge and appropriate tools.
Lack of data for business decision making
When sales data is scattered across multiple platforms and different tools, sellers cannot have a comprehensive view of their business situation. They don't know exactly which platform is generating the highest profit, which products need stronger marketing, or when during the year revenue is highest. Without this information, every business decision is based on intuition and carries high risk.
GTG CRM - All-In-One E-Commerce Management Platform Designed Exclusively for Vietnamese Sellers
Understanding the challenges that e-commerce sellers face, GTG CRM has been designed as a comprehensive solution, integrating all necessary tools to operate a successful e-commerce business. Instead of having to purchase and learn how to use 5 to 7 different software programs, you only need a single platform to manage every aspect of your online business operations.
GTG CRM is not just a simple order management tool, but a complete ecosystem that includes: multi-platform e-commerce management, shipping integration, intelligent inventory and stock management, automatic electronic invoicing, AI-powered content support tools, customer relationship management system, and in-depth data analysis reports. All are connected seamlessly, helping data flow automatically between modules without requiring manual intervention.
| Before using GTG CRM | After using GTG CRM |
|---|---|
| Shopee Seller Center + Lazada Seller Center + TikTok Seller Center | 1 dashboard - view all orders from all platforms |
| Separate GHN Dashboard, copy-paste order codes | Create GHN/ViettelPost shipping orders directly in the system |
| Excel inventory management, manual updates | Inventory automatically synced when new orders arrive |
| MISA/EasyInvoice for electronic invoices | Export electronic invoices immediately when orders are completed |
| No consolidated reports | Revenue, profit, and inventory reports in real-time |
Features for E-commerce Sellers
Multi-Platform Order Management
All orders from Shopee, Lazada, TikTok Shop are synced to one single location. You can:
- View all orders from all platforms in 1 table — filter by platform, status, order date
- Process orders in bulk: confirm, pack, create shipping orders for multiple orders at once
- Track delivery status in real-time — know which orders are being shipped and which are completed
- Automatically update order status back to the e-commerce platform after processing

GHN & ViettelPost Integration
No need to open GHN/ViettelPost tabs separately. Right within GTG CRM:
- Create shipping orders automatically when confirming an order
- Print delivery receipts & shipping codes in bulk
- Automatically calculate shipping fees based on distance and weight
- Track delivery status from pickup → delivering → delivered

Inventory Management & Synchronized Stock
Inventory is automatically synchronized across all platforms. When an order on Shopee is confirmed, inventory on Lazada and TikTok Shop decreases accordingly.
- Multi-warehouse management: main warehouse, secondary warehouse, partner warehouse
- Automatic out-of-stock alerts when inventory drops below safety threshold
- Warehouse in/out with barcode scanning
- Real-time inventory reports — know exactly how much stock remains

Automatic Electronic Invoices
Whether individual businesses selling online need to use electronic invoices or not depends on specific circumstances (see the section on Electronic Invoice Compliance Pressure above); please ask your accountant. GTG CRM has this feature built-in:
- Automatically generate electronic invoices when orders are completed
- Fully comply with tax authority regulations
- Export monthly/quarterly tax reports
- Manage input invoices

AI Sales Support
GTG CRM integrates AI to help sellers save time:
- AI product description writing — enter product name, AI automatically creates compelling descriptions for Shopee/Lazada
- AI product image generation — create white background, lifestyle, and advertising images from a single original image
- AI chatbot customer responses — automatically answer common questions across all channels
- AI revenue analysis — suggests which products to promote, which platforms need optimization
Get Started In Just 3 Steps
| Step | Action | Time |
|---|---|---|
| Step 1 | Sign up for a free account — get 36,888 credits immediately | 2 minutes |
| Step 2 | Connect e-commerce platforms: add Shopee, Lazada, TikTok Shop to the system | 5 minutes |
| Step 3 | Start managing: view orders, process orders, create shipping orders, export invoices | Instantly |
36,888 Free Credits = Try All Features
When you sign up for GTG CRM, you receive 36,888 free credits — enough to:
| Feature | Usage Times | Equivalent |
|---|---|---|
| Sync & order processing | ~6,000 orders | 4-6 months for a store with 50 orders/day |
| Electronic invoice issuance | ~1,500 invoices | Comply with regulations immediately |
| AI product image generation | ~200 images | Professional images without needing a designer |
| AI product description writing | ~500 descriptions | Save weeks of content writing |
| AI chatbot customer responses | ~2,000 messages | 24/7 responses, no need for on-duty staff |
No credit card required. No commitment. Only pay when you've used all your credits.
Comparison: GTG CRM vs Current Management Approach
| Criteria | Old Way (5 software) | GTG CRM |
|---|---|---|
| Order Management | Open 3 separate Seller Centers | 1 dashboard for all platforms |
| Inventory Synchronization | Manual updates via Excel | Automatic when new order arrives |
| Create Shipping Order | Copy-paste to GHN/ViettelPost | 1-click order creation within the system |
| Electronic Invoice | Separate software (MISA/EasyInvoice) | Built-in integration, automatic export when order is complete |
| Product Images | Hire designer or shoot with phone | AI generates professional images from 1 original image |
| Product Description | Write yourself or copy from competitors | AI writes optimized descriptions for each platform |
| Customer Response | Manually across 3 separate apps | AI chatbot responds 24/7 across all channels |
| Reports | None or manual compilation | Real-time reports: revenue, profit, inventory |
| Cost/Month | ~500K-1.5M (GHN Pro + MISA + other tools) | From 199K/month (Basic plan) |
Conclusion
In an era of rapid technological advancement, continuing to use manual and fragmented management methods not only reduces efficiency but also causes you to lose competitive advantage over rivals who have undergone digital transformation. Sellers using integrated management systems can handle 3 times the number of orders with the same resources while minimizing errors to the lowest level.
GTG CRM offers you the opportunity to transition from a manual operation model to smart automation without requiring significant investment in time and costs. With 36,888 free credits upon registration, you have sufficient resources to fully experience all features for 4 to 6 months, which is ample time to evaluate effectiveness and decide whether to continue using it or not.
The most important thing is that GTG CRM helps you free up time from repetitive tasks that don't create value, so you can focus on what really matters: developing unique products, building a strong brand, delivering excellent customer care, and scaling your business. When daily operational tasks are automated, you have the space to think strategically and take your business to new heights.
Start your digital transformation journey today. It only takes 3 simple steps: create an account, connect your e-commerce platforms, and start managing all your business activities from one place.
Sign up for GTG CRM for free and receive 36,888 credits at gtgcrm.com
