1. Access Brand Identity
Step 1: Log in to GTG CRM
Log in to your GTG CRM account.
Step 2: Open the Brand Identity menu
Look at the left-hand toolbar, find the "Brand" section, and click on it.

2. View Brand List
- You will see a list of created brands
- Click on a brand to view detailed information
- Click "Create New" to start creating a new brand

3. Step 1: Basic Information
Required Information (marked with a red asterisk *)
- Company Name: Enter your brand name
- Example: "WHATEVER STUDIO"
- Phone Number: Enter the main contact number
Optional Information
- Email: Can be skipped if not needed

4. Step 2: Industry Classification
- Select the industry that best suits your business
- Examples: Fashion, F&B, Technology, etc.
Note: The industry helps the AI create content for vision, mission, and colors that are more aligned with your field.

5. Step 3: Target Audience
Age
- Enter the age range of your target customers
- Example: "18-34 years old"
Gender
- Select: Male, Female, or All
- Multiple options can be selected

6. Step 4: Brand Foundation
This is the most crucial part of brand identity.
Case 1: Content Already Available
- If you already have your vision, mission, core values → fill them into the corresponding fields
Case 2: Use AI (Recommended)
- Click on AI Assistant
- The system will display the information you have entered
- Select Language: Enter "Write in Vietnamese" if you want Vietnamese content
- Click "Generate Brand Foundation"

- AI will generate 3 different options
- Choose the most suitable option
- Click "Select" to apply

7. Step 5: Visual Identity System
Case 1: Logo & Colors Already Available
- Select Colors: - Click on the color picker - Or enter the color code directly
- Upload Logo: - Click "Upload Logo" - Select the file from your computer
Case 2: Not Yet Available (Use AI)
Generate Color Palette
- Click "No, I don't have any brands yet"
- Click "Generate Color Palette"
- Describe your desired colors (e.g., "Blue and white")
- Click "Generate Results"
- AI will generate multiple options → choose your preferred color palette
Generate Logo
- Click "AI Logo Generator"
- AI will automatically generate logos based on brand information
- If not satisfied: Click "Generate More" for additional options
- Select your preferred logo → click "Add to Brand Logo"

Tip: Uploaded logos will automatically appear on all PPTX slides when using AI Video Studio (from 5/2026).
8. Step 6: Finalize & Save
- Review all information
- Click "Confirm"
- Click "Save" to save the brand identity
9. Step 7: Legal & Bank Information
After saving your brand identity, you can add legal information for the system to automatically populate official documents.
How to Access
- Click on the brand you just created (or the brand you wish to update)
- Click "Update"
- Scroll down to the "Legal Information" section
Fields to Fill
Business Legal Information
| Field | Description | Required |
|---|---|---|
| Business Address | Registered business address | Recommended |
| Tax ID (MST) | 10-13 digit tax identification number | Recommended |
| Representative Name | Full name | Recommended |
| Title | E.g., "Director", "CEO", "General Manager" | Recommended |
Bank Information
| Field | Description |
|---|---|
| Bank Name | E.g., Vietcombank, Techcombank |
| Account Number | Bank account number for transfers |
| Account Holder | Name of the account holder (usually the company name) |
| Branch | Bank branch name |
Example of Information Input
Address: 123 Nguyen Hue, Ben Nghe Ward, District 1, Ho Chi Minh City Tax ID: 0123456789 Representative: Nguyen Van An Title: Chief Executive Officer
Automatic Application
Once filled, the system will automatically use this information when:
| Action | Information Used |
|---|---|
| Creating PPTX via AI Video Studio | Logo + Company Name on all slides |
| Creating PPTX Proposals | Company Name + Address + Tax ID |
| Creating DOCX Contracts | Company Name + Tax ID + Representative Name + Title |
| Creating PDF Quotes | Logo + Tax ID + Bank Information |
| AI Biz Assistant creates documents | Full legal information |
Important: Legal information is entered once and used permanently, eliminating the need to remember or re-enter it for each document.
4. Save Legal Information
After filling in the details, click "Save" to apply.
10. Manage Brands After Creation
View Brand Details
- Click on the brand in the list
- View all created information
Set Default Brand
- Slide the toggle to "Set as Default"
- The default brand will be used for other features (AI Video Studio, Landing Page, etc.)
Edit Brand
- Click "Update"
- Make any desired changes (including legal information if the representative changes)
- Click "Save" to apply the changes
Delete Brand
- Click "Delete" if no longer needed
- Caution: This action cannot be undone
11. Tips for Effective Use
To Achieve the Best Brand Identity
- Detailed Input Information: The more information provided, the more accurate the AI-generated content will be
- Specific Target Audience Description: Helps the AI understand the appropriate tone & manner
- Try Multiple Options: Don't settle for the first option; compare the choices
- Post-generation Customization: You can edit AI-generated content for better suitability
Regarding Legal Information
- Enter immediately after creating the brand: Especially if you frequently generate PPTX/DOCX documents for partners
- Update when the representative changes: To avoid incorrect signer names on documents sent to partners
- Check Tax ID (MST): An incorrect MST on a contract can lead to legal issues
Regarding Visual Design
- Colors: Choose 2-3 main colors to avoid visual clutter
- Simple Logo: A simpler logo is more memorable and displays better on PPTX slides
- Test on Multiple Backgrounds: Ensure the logo displays well on both light and dark backgrounds
Troubleshooting Common Issues
| Problem | Solution |
|---|---|
| Logo is not suitable | Click "Generate More" or provide a more specific description |
| Colors are not satisfactory | Try describing different colors or use the manual color picker |
| AI-generated content is not suitable | Edit directly after AI generation |
| Logo not appearing on PPTX | Check if the brand is set as default |
| MST appears incorrectly on documents | Go to Update Brand → correct the MST → Save |
Summary
With Brand Identity in GTG CRM:
- Build a complete brand identity in 3 minutes
- AI automatically generates vision, mission, logo, and color palettes
- Legal information is saved once and auto-filled in all documents
- Consistency from PPTX pitch decks to legal contracts
- Easy updates when the representative or address changes
