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7 best multi-channel messaging management tools today

Hoc Tai

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In the digital business era, managing messages from multiple platforms such as Facebook, Zalo, WhatsApp or Email is not only a challenge but also an opportunity for businesses to optimize the customer care process. An effective multi-channel message management tool can help you save time, increase conversion rates and build a professional image. Below is a list of the 7 best multi-channel message management tools in 2025, designed to meet the diverse needs of businesses from small to large.

Benefits of Multi-Channel Message Management

Multi-channel message management is becoming an inevitable trend when customers interact with businesses through many different platforms. Instead of having to monitor each individual application such as Messenger, Zalo or Gmail, these tools provide a unified solution, helping businesses save time and improve efficiency. This not only helps improve the customer experience but also optimizes internal workflows.

With a multi-channel management system, all messages from different platforms are gathered in a single interface, making it easy for the customer care team to monitor and respond quickly. This is especially useful when you need to process a large volume of messages in a short time, ensuring that no potential customers are missed. 

Moreover, data from channels is synchronized, helping businesses analyze customer behavior, classify them according to their needs, and track transaction statuses seamlessly. As a result, your team will be less stressed, focusing on building long-term relationships with customers, while creating a professional image, improving satisfaction and loyalty.

Top 7 effective multi-channel messaging management tools

1. GTG CRM - Comprehensive Solution for Small Businesses

When it comes to multi-channel messaging management tools, GTG CRM stands out as an ideal choice for small businesses thanks to its simplicity and outstanding efficiency. With a reasonable cost (only about 208,000 VND/month), this platform offers an all-in-one ecosystem, helping you manage not only messages but also customer care processes, and even deploy marketing plans. This is a tool designed to help businesses optimize resources while still achieving high performance.

GTG CRM allows comprehensive integration with many popular platforms such as Facebook, Zalo, Gmail, Outlook, WhatsApp, Yahoo and even SMS.

Thanks to its flexible integration capabilities, GTG CRM helps businesses communicate with customers seamlessly. At the same time, GTG CRM's AI Messaging also supports smoother and more professional responses, helping to improve the customer experience right from the first interactions.

All messages from these channels are grouped into a unified inbox, where you can categorize conversations by status such as "In Progress", "Payment" or "Partner", making it easy for the sales team to take care of customers.

Not only that, GTG CRM also allows you to delegate rights to each conversation to the right person in charge. This keeps things organized, avoids duplication of processing and improves customer care efficiency.

The real-time notification system ensures that you receive notifications as soon as new messages arrive, helping to respond to customers promptly, without fear of missing out on business opportunities. 

In particular, GTG CRM's Live Chat feature can customize the interface to be attached to your website, synchronized with brand colors, and support customers 24/7. 

Synthesis of multi-channel messages

GTG CRM helps you manage multi-channel messages effectively at a reasonable cost

Combined with CRM tools and Marketing implementation, GTG CRM helps manage potential customers and build sustainable Marketing strategies, is the optimal choice for businesses that want to save costs while still achieving high efficiency.

2. Haravan Omnichannel - Connecting online and offline sales

For businesses operating simultaneously on both online and offline channels, Haravan Omnichannel is a powerful solution that helps connect all customer touchpoints. This tool not only focuses on message management but also integrates closely with the sales system, creating a seamless experience. This is an ideal choice for small and medium-sized businesses who want to unify their business processes.

Haravan Omnichannel supports conversation management from platforms such as Facebook, Zalo OA and Instagram, ensuring you can track all customer interactions in a single interface. 

The strength of this tool lies in its ability to integrate with sales websites, POS systems and payment methods, helping businesses manage orders and take care of customers effectively. For example, when customers send messages asking about products on Instagram, you can quickly check inventory, create orders and even process payments right in the system, providing a smooth experience for both businesses and customers.

3. Pancake - Optimized for livestream sales

Livestream sales have become an important channel to reach customers, Pancake is a tool specifically designed to support businesses in this field. With the ability to manage messages and comments from multiple fanpages, Pancake helps you not to miss any opportunity to close a deal. This tool is especially suitable for online shops that use livestream to boost sales.

Pancake allows you to collect all messages and comments from fanpages in one place, making it easy for the team to monitor and respond. The highlight is the feature of automatically hiding comments containing phone numbers, protecting customer information and preventing competitors from stealing customers.  

Moreover, you can close orders directly in the chat interface, from confirming products, quantity to sending payment information, all are done quickly. This helps optimize the sales process, especially in livestream sessions with large interactions.

4. Vpage.nhanh.vn - Suitable for small shops

For small shops that want to manage messages from multiple platforms without spending too much money, Vpage.nhanh.vn is a popular choice in the community. This tool is simple yet effective, allowing shop owners to focus on selling rather than being confused about managing conversations. This is the ideal solution for new businesses.

Vpage.nhanh.vn supports simultaneous management of multiple fanpages, Zalo OA and even Shopee, allowing you to track all messages in a friendly interface. 

This tool also has the ability to automatically identify and hide comments containing sensitive information such as phone numbers or addresses, ensuring customer information security. 

In particular, you can close orders right on the chat interface, from recording the product the customer chooses to sending invoices, helping to save time and enhance the shopping experience for customers.

5. Ginee Chat - Solution for e-commerce platforms

Retailers operating on multiple e-commerce platforms such as Shopee, Lazada or Tiki often have difficulty managing messages from customers. Ginee Chat was born to solve this problem, providing a specialized solution for multi-platform businesses. This tool helps you manage conversations effectively, while synchronizing with business processes.

Ginee Chat supports message management from platforms such as Shopee, Lazada, Tiki and Facebook, ensuring you do not miss any questions from customers. The system also synchronises with warehouse and order management, allowing you to check inventory, update order status and reply to customers in the same interface. For example, when a customer asks about delivery time on Shopee, you can quickly check and respond without switching between applications, saving time and improving efficiency.

6. Zalo OA Manager + ZNS - Customer care via Zalo

Zalo is one of the most popular communication platforms in Vietnam, and Zalo OA Manager combined with ZNS (Zalo Notification Service) is a powerful tool for businesses with large customer files on this platform. This tool helps you manage conversations effectively and deploy automated customer care campaigns. This is a great choice for businesses that want to build sustainable relationships with customers via Zalo.

Zalo OA Manager allows you to manage all conversations on Zalo OA, and delegate authority to employees to handle messages in an organized manner. The ZNS feature supports sending automated care messages, such as promotional notifications, order confirmations or payment reminders, helping to maintain customer interaction without too much effort. For example, after a customer makes a purchase, you can send a thank you message or suggest a new product, creating a sense of care and personalization.

7. Harafunnel – Automation with smart chatbots

In the context of small businesses wanting to optimize costs and time, Harafunnel offers an automated chatbot solution that helps process messages intelligently. This tool not only supports conversation management but also helps classify and take care of customers automatically. This is an ideal choice for businesses that want to deploy automation without a complex technical team.

Harafunnel provides chatbots on platforms such as Messenger and Zalo, with pre-designed scenarios to answer common questions, from product information to order status. The system also automatically tags and classifies customers based on behavior, making it easy for you to build a personalized marketing strategy. For example, when a customer asks about a product, the chatbot can respond immediately, and tag “Interested Customer” for the sales team to follow up and contact later.

Conclusion

There are many multi-channel messaging management tools on the market today, each designed to meet specific needs, from livestream sales, e-commerce platform management to customer care via Zalo. However, if you are a small business or startup looking for a comprehensive, easy-to-use solution, integrated CRM and features to support marketing implementation at a reasonable cost, GTG CRM is a choice worth considering. Try GTG CRM for free to experience how it helps you save time, increase closing rates and build sustainable relationships with customers.

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