Google Ads on GTG CRM
Feature Introduction
Google Ads is a powerful feature on the GTG CRM platform, allowing businesses to create and manage Google Ads campaigns directly without switching between different tools.

Why Should You Use Google Ads on GTG CRM?
Centralized Management
- Manage both Google and Facebook ads on the same platform.
- Track campaign performance easily.
- Save time switching between tools.
AI Smart Assistant
- Automatic keyword suggestions : AI analyzes the landing page and suggests relevant keywords.
- Create ad content : Automatically generate SEO-optimized titles and descriptions.
- Optimize character count : Ensure content meets Google's requirements.
Diverse Campaign Objectives
GTG CRM supports three main campaign objectives:
| Target | Describe | Suitable for |
|---|
| Sales | Increase sales | E-commerce, retail |
| Leads | Gathering potential customers | B2B, services |
| Web Traffic | Increase traffic | Blog, news |

Supported Ad Types
Search Ads
- Appears in Google search results
- Reach customers who are actively searching for information.
- High conversion rate
Display Ads
- Displayed on the Google partner network.
- Increase brand awareness
- Reach a wider audience

Advanced Targeting Feature
📍 Targeting by geographical location
- By country, province/city
- Customize by region.
🗣️ Target by language
- Select the language of your target users.
- Multilingual support
👥 Targeting by demographics
- Age range : 18-24, 25-34, 35-44, 45-54, 55-64, 65+
- Gender : Male, Female, Undetermined
- Household income : Different income levels

AI Keyword Suggestion
One of GTG CRM's most outstanding features is its AI-powered intelligent keyword suggestion :
How it works:
- Enter landing page URL
- Add initial keyword suggestions.
- Select your target location and language.
- AI automatically analyzes and suggests relevant keywords.

Types of keyword matching:
- Broad Match : A wide range of options to accommodate various variations.
- Phrase Match : Balancing reach and relevance
- Exact Match : Precise fit - tight control
AI Creates Advertising Content
GTG CRM integrates AI to automatically generate advertising content:
Headlines
- Automatically generate landing page-based data.
- Make sure you adhere to the character limit (30 characters).
- Manual editing is possible.
Descriptions
- Engaging content, relevant to the context.
- Maximum 90 characters
- Automatic optimization for Google Ads


Budget Management & Bidding Strategy
Set your budget:
- Daily budget : Easily control daily spending.
- Overall campaign budget : Flexible allocation
Bidding strategy:
| Strategy | Purpose |
|---|
| Maximize clicks | Increase traffic |
| Maximize conversions | Increase leads/sales |
| Maximize conversion value | Optimizing ROI |
| CPC handcrafted | Cost control |


Two Ways to Create Ads
1️⃣ Create a completely new campaign
- Set it up from scratch with all settings.
- Suitable for launching new advertising campaigns.
2️⃣ Add ads to existing campaigns
- Leverage existing campaign settings.
- Saves setup time.
- Easy A/B testing with multiple ad variations.

Additional Features
Sitelinks
- Add secondary links to your ads.
- Increase the display area for advertisements.
- Improve CTR (Click-through Rate)

Negative Keywords
- Exclude irrelevant keywords.
- Avoid wasting budget resources.
- Improve traffic quality

Benefits of Using
| Benefit | Detail |
|---|
| ⏱️ Save time | AI automatically generates content and suggests keywords. |
| 💰 Budget optimization | Smart bidding strategy |
| 🎯 Precise targeting | Demographics, location, language |
| 📊 Centralized management | All in one platform |
| 🔄 Easily expandable | Add ads to an existing campaign. |
Start Now
To start using Google Ads on GTG CRM:
- Log in to GTG CRM
- Go to the Campaigns menu.
- Connect your Google Ads account
- Create a new campaign and start advertising!

GTG CRM - A comprehensive CRM platform for Vietnamese businesses 🇻🇳