Introduction

Running Google Ads is now easier than ever as you can create and manage ad campaigns directly on the GTG CRM platform. No need to switch between multiple tabs, no need to worry about complex setup - everything is integrated smoothly and intuitively.

With the built-in Google Ads feature in GTG CRM, you can create Search Ads and Display Ads campaigns in just a few minutes, with a friendly Vietnamese interface and detailed step-by-step guidance. The system also supports automatic synchronization of existing campaigns, helping you manage all marketing activities in one place.

GTG CRM campaign interface

Key Features

  • Easy Google Ads Account Connection - Link your ad account with just a few clicks
  • Create New Campaigns from Scratch - Create campaigns from the ground up with a step-by-step wizard
  • Sync Existing Campaigns - Automatically sync running campaigns to GTG CRM for centralized management
  • Support for Diverse Goals - Sales, Leads, Web Traffic with various conversion options
  • Precise Targeting - Set detailed location, language, demographics, and timing
  • Flexible Budget Management - Control daily and campaign budgets
  • Vietnamese Interface - All operations are in Vietnamese, easy to understand and user-friendly

Detailed User Guide

Step 1: Connect Google Ads Account

Before creating ads, you need to connect your Google Ads account to GTG CRM:

  1. On the main screen, click the Campaigns menu

Campaigns menu

  1. Go to Account Settings → Connect Account
  2. Select the Google platform (GTG CRM supports both Facebook and Google)

Select Google platform

  1. Click Login and choose your Google Ads account
  2. Click Connect Account to complete

Connection successful

✅ Your account has been successfully connected! You can start creating campaigns right away.

Step 2: Sync Existing Campaigns

If you are running ads on Google Ads, sync them to GTG CRM for easier management:

  1. On the Campaigns screen, click Sync Now
  2. The system will automatically sync all campaigns from Google Ads to GTG CRM

Sync campaigns

Step 3: Create New Campaign

3.1. Campaign Initialization

  1. Click Create Campaign
  2. Select Google Ads → Continue

Select Google platform

3.2. Campaign Options (Step 1/5)

You will see an overview screen with 5 steps to create a campaign:

Campaign creation overview screen

Select Campaign Objective:

  • Sales - Optimize for direct sales
  • Leads - Collect potential customer information
  • Web Traffic - Increase website traffic

Conversion Goal:

  • Choose the type of conversion you want to track (e.g., Form Submit, Purchase, Sign Up)
  • Example: When a customer fills out a form and clicks Submit, it counts as 1 conversion

Advertising Channel:

  • Search Ad - Appears on Google search results
  • Display Ad - Appears on partner websites

Device Targeting:

  • Mobile, Desktop, Tablet (it's recommended to select all three for maximum coverage)

Click Continue to proceed to the next step.

3.3. Campaign Settings (Step 2/5)

Set campaign information

Campaign Name:

  • Choose a memorable name that doesn't conflict with old campaigns
  • Example: "GTG CRM Features 2026"

Goal Settings:

  1. Networks:
    • Google Search Network - Appears when users search
    • Google Display Network - Appears on partner websites

Select networks

  1. Location Targeting:
    • Select the countries and provinces you want to target
    • You can select multiple locations at once
  2. Language Targeting:
    • Choose the language your target audience uses
    • Example: Vietnamese for the Vietnamese market

Select language

Audiences and Demographics:

  • Age - GTG CRM defaults to selecting all; you can deselect groups that are not relevant
  • Gender - Male, Female, or All
  • Household Income - Segment by income level

Campaign Schedule:

  • Select the start and end dates
  • Or use the available pre-set time frames

Set running schedule

Click Continue to proceed to the next step.

3.4. Ad Group (Step 3/5)

In this step, you will set up:

  • Ad group name
  • Target keywords
  • Bidding strategy
  • Daily budget

3.5. Ad Content (Step 4/5)

Create compelling content for your ads:

  • Ad headlines (up to 3 headlines)
  • Ad descriptions (up to 2 descriptions)
  • Display URL and final URL

3.6. Review and Publish (Step 5/5)

  • Review all campaign information
  • Click Publish for the campaign to go live
  • The campaign will be submitted to Google Ads and start running

Benefits of Using This Feature

  • Time-Saving - No need to switch between platforms; everything is centralized in GTG CRM
  • Easy Management - Track both Facebook Ads and Google Ads in one place
  • User-Friendly Interface - Step-by-step wizard in Vietnamese, suitable for beginners
  • Automatic Sync - Campaigns are updated in real-time with Google Ads
  • Flexible and Powerful - Full targeting features like on native Google Ads

Important Notes

  • Account Connection - Ensure you have a Google Ads account before using the feature
  • Budget - Carefully check your budget and payment methods on your Google Ads account
  • Keywords - Choose keywords relevant to your products/services to optimize ad performance
  • Conversions - Set up conversion goals before creating campaigns for accurate tracking
  • Periodic Sync - It's recommended to sync campaigns regularly to get the latest data

With the integrated Google Ads feature, GTG CRM helps you run more effective ads, save time, and manage them more easily. Start today to reach millions of potential customers on Google!

Ready to try this feature for free for your business?

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