In the era of strong e-commerce development, selling on multiple e-commerce platforms (Shopee, Lazada, TikTok Shop) has become an inevitable trend for sellers. However, managing orders from different channels often causes many difficulties: easily missing orders, difficulty controlling inventory, and spending a lot of time switching between platforms.
GTG CRM is born to thoroughly solve this problem by aggregating all orders from e-commerce platforms into a single platform. No need to log in to each platform individually, you can track, process, and ship all orders directly on GTG CRM, helping to optimize the sales process and not miss any orders.
This article will guide you step-by-step on how to synchronize and manage multi-channel orders on GTG CRM most effectively.
Key Features
- Automatic order synchronization from Shopee, Lazada, TikTok Shop to a single platform
- Centralized order management — View and process all orders from multiple channels in one place
- Unified inventory management — Synchronized inventory updates across all sales channels
- Automatic generation of shipping orders when orders change to "In Transit" status
- Automatic electronic invoice generation according to government regulations
- Consolidated revenue reports from all sales channels
- Fast processing — No need to switch between multiple platforms
Multi-channel Order Synchronization Guide
Step 1: Connect with E-commerce Platforms
- Go to "Settings" → "Sales Channel Integrations"
- Select the platform you want to connect: Shopee / Lazada / TikTok Shop
- Click "Connect" and log in with your shop account
- Allow GTG CRM to access order and product data
- Repeat with the remaining platforms

Step 2: Automatic Order Synchronization
After successful connection, GTG CRM will automatically synchronize orders from platforms to the system:

- All orders from Shopee, Lazada, TikTok Shop will be displayed in the "Sales Dashboard"
- Each order will have a source icon (platform logo) for easy distinction
- Orders are updated in real-time
Step 3: Order Processing

- When a new order arrives: The order will be in "On Hold" or "Pending" status
- Confirm order: Change the status to "In Transit"
- Prepare goods: Go to the shipping orders section, click "Print Label" to create a shipping code

At this point, GTG CRM automatically creates a shipping order:

- Ship out: Go to the generated shipping order → Click "Confirm Shipment" — The system automatically generates an electronic invoice (if set up)
- Complete: When the customer successfully receives the goods, the order changes to "Completed"
Benefits of Using GTG CRM
Save Time: No need to log in to each platform individually, manage all orders in one place
No Missed Orders: Automatic synchronization ensures you never miss an order
Accurate Inventory Control: Inventory quantities are updated synchronously across all channels
Automate Processes: From creating shipping orders to generating electronic invoices, everything is automated
Easy Declaration: The system collects input invoices and automatically generates output invoices according to government regulations
Consolidated Reports: View revenue and profit from all channels in a single dashboard
Important Notes
Regarding SKUs:
- Ensure the SKU on GTG CRM matches 100% with the SKUs on the e-commerce platforms
- If SKUs differ → the system cannot synchronize inventory
- One product = one unique SKU across all channels
Regarding automatic invoice generation:
- If you have authorized platforms (Shopee/Lazada/TikTok) for automatic invoice generation → DO NOT enable automatic invoice generation on GTG CRM to avoid duplicate generation
- Only enable this feature if you have not authorized the platform
Regarding warehouse address:
- Enter the warehouse address accurately as this is where the shipper will pick up the goods
- Ensure there is always a person in charge at the warehouse during working hours
Regarding order status:
- You must confirm shipment before automatic invoice generation can occur
- Adjustment invoices can only be created when the original invoice has been issued
Conclusion
GTG CRM is a comprehensive solution that helps multi-channel sellers manage orders from Shopee, Lazada, and TikTok Shop most effectively. Instead of having to log in to each platform individually, spending a lot of time switching and easily missing orders, you just need to open GTG CRM to process all orders instantly.
Especially, with automation features from generating shipping orders to issuing electronic invoices, GTG CRM helps you comply with legal regulations regarding invoices without extra effort. The intelligent inventory synchronization system ensures you always have accurate control over inventory, avoiding overselling.
With GTG CRM, you can focus on selling and growing your business, rather than spending time on manual operational tasks. This is an indispensable tool for every multi-channel seller in the 4.0 e-commerce era.
